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Published: 20 January 2021

In a Harvard Business Review article, Professor Annabelle Gawer argues that Big Tech social media platforms should self-regulate now.

As tech companies face impending government regulation in reaction to their dissemination of socially harmful content, Surrey Business School鈥檚 Professor Annabelle Gawer, Professor in Digital Economy and Director of the Centre of Digital Economy (CoDE), believes they must self-regulate immediately.

In a timely article swiftly following the storming of the U.S. Capitol that was fomented on social media platforms, and in the context of fake news and rumours of rigged elections, 鈥.鈥 offers lessons from history on how other industries have effectively managed to self-regulate.

For many decades, companies in the business of producing movies, video games, and television shows and commercials all have faced issues around the appropriateness of 鈥渃ontent鈥 in a way that resembles today鈥檚 social media platforms. To keep regulators at bay, the movie and video games industries resorted to a self-imposed and self-monitored rating system, still in operation today.

鈥楽ocial Media Companies Should Self-Regulate. Now鈥 was co-authored with Professor (MIT Sloan School of Management) and Professor (Harvard Business School). Read the full article .

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